Understand businesses. Make their identity visible.

I help companies clarify their positioning and show their working culture credibly through strategic concepts, interviews and my own photography.

Based in Denmark – working with companies in Germany, Austria, Switzerland and across Europe.

View selected work

25+

Years of professional experience

Around 200

Companies since 2012

DACH & Europe

Based in Denmark

Andreas Lukoschek

Perspectives & collaboration

Commercial thinking. Clear communication. Hands-on delivery.

Would you like to explain what your company stands for more clearly, strengthen your employer presence or produce a company portrait? These are three ways we can work together.

Ⅰ

Clarify positioning.

Your starting point: Our website does not clearly explain what we stand for.

Together, we identify what sets your business apart and which audiences you want to reach. This provides a clear foundation for your communication.

The deliverable: A positioning core, prioritised audiences and key messages.

Ⅱ

Develop an employer presence.

Your starting point: Our communication barely shows what working here is really like.

I translate your workplace into a coherent content concept. Interviews, photography and editorial content show how people work at your company. Where appropriate, we can add videography to the agreed content concept.

The deliverable: A content concept, interview themes and visual direction; agreed content for your employer presence.

Ⅲ

Produce a company portrait.

Your starting point: We need credible images and writing about our company.

I develop and produce a coordinated photographic and written feature about your business. We agree themes, subjects, scope and intended uses together.

The deliverable: Coordinated interviews, photographs and texts with an agreed scope and defined usage rights.

More about my journey

Entrepreneurial case study

A concept. A platform. My own execution.

92 publicly documented publications: OFFICEDROPIN connects interviews, photography and company portraits in an independent publishing platform. Explore its concept, delivery and business model.

Explore the case study

OFFICEDROPIN · 2026-10-14

Projects

An independent platform. An agency brand.

HAVSYN

Independent project

Websites and photography for hotels and holiday accommodation in Denmark and DACH.

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EmployerVibes

Independent project

Employer positioning and visual corporate communication for DACH and Europe.

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OFFICEDROPIN 2.0

OFFICEDROPIN 2.0 – In Development

OFFICEDROPIN 2.0 is the next generation, still in development: an international online magazine and editorial company platform exploring modern workplaces, company culture and employer branding. The existing platform and archive remain available.

Learn more

References & publications

Selected work. Real collaboration.

Company portraits, photography and client feedback show my work in practice. OFFICEDROPIN adds an independent entrepreneurial project to these references.

Work published in

Show further media coverage (Glassdoor, Digitale Leute, BMAS and others)
  • Glassdoor

    Office photograph in AutoScout24’s company profile, credited to OFFICEDROPIN. Identical country and location versions are grouped as one entry.

  • Digitale Leute

    2017

    Company and workplace photographs accompanying the interview with Martin Junker from Idealo.

  • Bike Europe

    2023

    Internetstores photograph in an OCS-sponsored industry article about bicycle assembly.

  • hierbleiben

    2018

    Elinvar company portrait with photographs by Andreas Lukoschek / OFFICEDROPIN.

  • BLICK aktuell

    2017

    Portrait of saxophonist Luqo in the announcement for the Uferlichter Party.

  • AEDT

    2015

    Coverage of the Spindler & Klatt anniversary event with photo credits naming Promo / Andreas Lukoschek / AEDT.

  • BMAS · Arbeiten 4.0

    2016

    Werkheft 02: startup-culture photo series with a short photographer profile and links to OFFICEDROPIN and AndreasL.de.

  • The Red Bulletin

    2022

    Interview with Ricardo CEO Francesco Vass featuring photography from OFFICEDROPIN.

  • CLADglobal

    2022

    Photograph of the Europe Active Leadership Forum 2022 in Berlin, credited to AndreasL.DE.

  • Metal Supply Sverige

    Sponsored OCS article about returns management at Internetstores, with a photo credit for Andreas Lukoschek.

  • Remigiusz Smolinski

    2016

    Coverage of a FinTech event in Berlin, with photographs credited to AndreasL.de.

  • Ynet

    2019

    Israel: rent24 photographs in an article on office design, with Andreas Lukoschek named in Hebrew transliteration in the photo credits.

  • Lifehacker.ru

    2017

    Russia: three photographs of Mail.ru’s Moscow office in an article labelled as partner content; image source: officedropin.com.

  • ITMO University

    2020

    Russia: a GetYourGuide office photograph in a university interview; image source: officedropin.com.

  • Advertology.ru

    2020

    Russia: an Amorelie office photograph in an article on design trends; image source: Office Drop In magazine.

Dialogue & collaboration

From your challenge to the next step.

01 /

Describe your situation.

Briefly describe your company, your starting point and the question you want to move forward.

02 /

Get acquainted in 20 minutes.

In a free, no-obligation call, we discuss your goal, possible approaches and whether my experience fits your project.

03 /

Agree the next steps.

If there is a fit, we agree tasks, deliverables, scope and fees before you commission any work.

What should your company communicate more clearly?

Positioning, employer communication or a digital project: a free introductory call helps us establish whether and how I can contribute.

20 minutes · free & no obligation